3-Day Intensive Training | 24 Hours Total | In-Person Instruction
Transform the Way You Communicate With Customers
This interactive course is designed for defense professionals responsible for crafting technical correspondence that matters. Over three focused days, participants will sharpen their ability to write with clarity, purpose, and influence, directly impacting customer satisfaction and mission success.

What to Expect:

• Hands-on training grounded in neuroeconomics and technical storytelling
• Real-world exercises tailored to each participant’s work environment
• Immediate, measurable impact on writing quality and customer engagement
• Two follow-up coaching calls to ensure retention and application

Topics Include:

• The neuroscience of storytelling
• Freytag’s Pyramid for technical data
• Triggering action through targeted neurotransmitters
• Beating the forgetting curve

Led By:

Exclusive Offering Through Entellect
This course is only available through Entellect due to our direct relationship with its designer, Jeff Goldfinger, a retired U.S. Navy Flight Officer and former instructor at the Naval Postgraduate School. Jeff brings over four decades of experience in defense operations, program management, business development, and adult learning.

He is the first naval officer to serve three times as an aviation weapons school instructor, including roles at TOPGUN’s sister institutions. He is the author of “Tell it Like a TOPGUN: Create Weapons School Worthy Presentations,” a five-star-rated guide to compelling communication.

Jeff holds a B.S. in Computer Science, an M.S. in Adult Learning, and is APMP Certified. From 2013 to 2024, he led a workforce development firm serving top-tier aerospace and defense clients, helping double competitive win rates through strategic communication and proposal training.